Spotify House Seoul packs four days of live sets in Seongsu

Diplo, RIIZE and hip-hop veterans headline expanded program as RADAR Korea spotlight continues

Spotify brought its House event back to Anderson C in Seongsu for four days last week, mixing K-pop, indie rock and hip-hop onstage while expanding daytime activities for fans.

The run, Sept. 10-13, marked the biggest edition yet of Spotify House Seoul, according to the company’s newsroom recap published Monday. Nights centered on live performances. Daytime programming shifted the focus to immersive installations and interactive sessions that let attendees experience Spotify beyond the app.

Opening night highlighted the link between electronic music and K-pop. Diplo headlined alongside RIIZE, RESCENE and Yves. RIIZE was noted as the first K-pop boy group selected as a Spotify RADAR Korea artist.

“Spotify has been part of my journey for a long time, and I’ve always loved how it helps music travel, reaching new listeners and connecting people,” Diplo said. “Getting to bring that relationship into the real world at Spotify House Seoul and share that energy with fans here made this one really special.”

Indie rock filled the second night. JANNABI, HYUKOH, Silica Gel and KARDI shared the bill with RADAR Korea artist can’t be blue. The lineup paired established names with newer acts.

Hip-hop closed the performance schedule on Sept. 12. Tiger JK, Dynamicduo, The Quiett, Lil Moshpit, Kid Milli x OKASHII, HAON, CAMO, NOWIMYOUNG and Raf Sandou took the stage.

Daytime hours turned Anderson C into a space for fans to dig deeper. A dance masterclass with choreographer Honey J was among the sessions. Spotify House-exclusive collaborations and surprise experiences rounded out the schedule. The final day focused on exploring the venue beyond the concerts.

“This year, Spotify House Seoul was about creating more ways for fans to spend meaningful time with the music and artists they love,” said Gautam Talwar, general manager of Spotify APAC. “The energy we saw throughout the four days showed how music can bring people together in so many different ways, and we’ll continue creating experiences that deepen those connections between artists and fans.”

For music executives and platform developers watching regional activation strategies, the event underscored a familiar Spotify approach. Pairing the RADAR Korea program with a House residency remains a low-cost way to generate localized heat without securing global playlist placement. Non-Korean independent acts still find more value in co-bills and daytime slots than in chasing headliner economics. Routes into the Korean market continue to run through live events rather than pure chart performance.

Spotify’s Korea Instagram account remains the primary channel for updates on local programming.

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